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You may wonder why is self or personal branding vital for university students? How do you become a unique brand in the university? As we know students have potential opportunities to become a brand among thousands of students. In the global competitive world, everywhere we can see numerous brands. T.shirts, water bottles, phones, laptops, pens, foods, bags, vehicles, banking, transport, etc.. likewise it will be products or services. At present branding is a compulsory marketing element for a company, institute or a person. It’s the process of creating and disseminating the product, service or a concept’s brand name. The brand represents unique qualities, services and personality. 
In the university there are many subjects. Every student can promote themselves according to their subject variations. As an example, a music student can be a good singer. Language students can teach languages to other students.Sport students can perform their sports well and become excellent athletes. Arts students can become marvelles articles. Film and communication students can become excellent communicators, announcers, photographers and videographers. IT students can become web developers, software creators, designers etc…When you communicate and present your performance via many marketing tools such as social media, students can easily recognise your talents. When students want your skills and ability for their event or conference, they will find you.
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There are many positive aspects of self branding.  When each student represents oneself as a brand it creates a good educational, skill and creativity sharing market in the university premises. It gives an opportunity to earn money too. Also, You will be popular among the university students and outside of the university. Professors, academic and administrative staff admire you and have many chances to hold titles in student’s clubs and centres. You will be a fan of your senior and junior students. Also specially you have your own voice, reputation, identity among others. Maybe it will be your beginning step in professional career life. Hence, How do you do this? Mainly to become a unique brand you need to improve your skills and talents to the point. Also you should share your talents on social media.
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You                                                                                                   need to create social media pages, accounts and profiles for each platforms. To build a good brand, create a unique logo for you, update social media posts regularly,sharing images and videos are required.  When you start to build your brand slowly your brand identity, brand personality will improve. Then your name, your abilities, skills and talents will be popular among the university and society. As per Zig Ziglar “If people like you they will listen to you, but if they trust you, they’ll do business with you”.Hence, As an undergraduate you have time, fresh ideas and talents,then create those abilities to a new brand. 
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